Walking tourism in Europe requires a lot of hard work and knowledge. To help you prepare CBI provides a Market Potential study with a list of European countries that offer the most opportunities for walking tourism and it describes the trends that offer new opportunities. The Market Entry study on this page contains information about buyer requirements and certifications, main market segments and distribution channels as well as information about the competition.
Food tourism in Europe requires a lot of hard work and knowledge. To help you prepare CBI provides market information with trends which offer opportunities in the European market for food tourism. From information about food safety and local regulations, to main food tourism market segments and distribution channels for food tourism as well as information about the competition.
As technology advances, many seafood companies are investing more and more in digitalisation and in transforming their businesses into data-driven ones. It is important for you as an exporter to know the opportunities that come with digitalisation. This includes using data for monitoring production of aquaculture or fisheries, opportunities provided by e-commerce platforms, new technologies to aid your production and sales, and digital trading solutions that offer you opportunities to connect with buyers.
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The Netherlands is a medium-sized coffee market playing an important role in the European coffee trade. Similar to coffee cultures in other European countries, the Dutch demand for sustainable and high-quality coffee has increased over the years. This offers opportunities to exporters of high-quality green coffees with a unique story. In addition, adopting sustainable production and trade practices is important to gain access to the Dutch market. Certified products have become mainstream on the Dutch coffee market.
There is a growing interest in high-quality and sustainably produced coffees in the Netherlands, which might provide producers with interesting opportunities. In this segment, good story-telling and adherence to sustainable production and trade practices is important.
Lisanne Groothuis: market researcher
After decades of deteriorating coffee quality in the Netherlands, more consumers are starting to embrace specialty. Innovative importers and micro-roasters are popping up. Certified coffee is gaining ground, particularly in the midsegment coffee for large mainstream retail.
Jeroen Kruft: CBI expert
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Vanilla extract is used in the food industry as a flavouring agent and for its aroma. Europe is a prospective market because of growing demand for natural ingredients. Western-European countries are the most interesting export markets for suppliers of vanilla extract. The COVID-19 pandemic has affected the supply chain in various ways. One positive impact is that it created higher demand in 2020 because of the rise in home cooking.
The Netherlands is a medium-sized coffee market playing an important role in the European coffee trade. Similar to coffee cultures in other European countries, the Dutch demand for sustainable and high-quality coffee has increased over the years. This offers opportunities to exporters of high-quality green coffees with a unique story. In addition, adopting sustainable production and trade practices is important to gain access to the Dutch market. Certified products have become mainstream on the Dutch coffee market.
France is a large, mature coffee market with a long tradition of coffee consumption. The country holds an important position in European imports of green coffee, with a well-established coffee roasting industry. The demand for certified coffee is not particularly high in France. Unlike in many other European countries, however, demand for certified products is still growing in France.
Exporting certified coffee to Europe requires a lot of hard work and knowledge. To help you prepare CBI provides a Market Potential study with a list of European countries that offer the most opportunities for export of certified coffee and it describes the trends that offer new opportunities. The Market Entry study on this page contains information about buyer requirements and certifications, main market segments and distribution channels as well as information about the competition.
Hibiscus health products are becoming increasingly popular in the European market. Rising consumer awareness and the ageing European population are two major drivers that are generating demand for nutritional supplements. The COVID-19 pandemic has accelerated this trend, and it is likely to continue. There is a growing demand in Europe for natural health products, such as hibiscus-based supplements. Hibiscus is used in food and beverages, cosmetics, as well as health products. The major competing products to hibiscus include moringa, baobab and matcha.
Italy was once 1 of the most important producers of knitwear for countries in the Europeam Union (EU). That role has been taken over by China, Bangladesh, India, Turkey and others. If you want to be successful in exporting knitwear to Europe, you need to understand what qualities, styles and services are required by European buyers and what legislation you need to comply to.
If you approach a potential buyer on LinkedIn, don’t say you are the cheapest or make a generic offer. I get dozens of messages like that every week. Instead, study your prospect and be honest about your Unique Selling Points and your MOQs.
Willem van der Vis, MTR Fashion Flair
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