The European market for decorative lighting offers opportunities, but the competition is strong. Low-cost mass production from China dominates the lower ends of the market, so the mid-end to high-end segments are your best option. To appeal to consumers in these segments, you should focus on design, craftsmanship, sustainability and the story behind your lighting. The most interesting trade channels for you are importers/wholesalers and importing retailers.

The global impact of COVID-19 has surprised not only the apparel sector but the entire world. Because of this, we need to make structural changes to protect the industry and all stakeholders involved. We have created an overview of practical, creative solutions and changes. These will help you guarantee the survival of your business now and after COVID-19.

Europe is the largest coffee market in the world. Each buyer type has their own approach to business and their own expectations or demands. Finding the right buyer can take time and effort. It is important to know what could make your coffee attractive to European buyers, and which buyers are interested in your unique offer.

To enter the European market, your coffee must meet legal and non-legal regulations, particularly regarding food safety. In addition, consumers across Europe have high expectations, especially when it comes to safety and sustainability. Sticking to specific voluntary requirements associated with high quality and/or sustainability could improve your opportunities to enter niche markets that command higher prices.

The global outbreak of the COVID-19 virus is having a major impact on international trade. Small and medium-sized enterprises in the fish and seafood sector are facing serious disruptions. This study provides you with a step-by-step plan to help you take the necessary actions to ensure the survival of your business. It also gives you advice on how to prepare for the future recovery of the sector.

At the time of writing, the first waves of COVID-19 are still spreading around the world. In some countries, the situation is slightly improving. Some of the strictest lockdown measures are being relaxed or lifted. Still, as long as no vaccine is available, future waves may occur. COVID-19 is changing production circumstances, logistics, buying practices and consumer preferences. This study presents a step-by-step plan to help you reduce the negative effect on your spices and herbs business and take advantage of new opportunities.

The global COVID-19 pandemic is still having a major impact on international trade and travel. Small and medium-sized enterprises in the tourism industry are among the most affected. This study provides you with a guide to help you take the necessary actions to ensure the survival of your business and prepare for the future recovery of the tourism market.

The European market for vases offers opportunities, but competition is strong. As mass-producing countries dominate the lower ends of the market, the mid-end segment is your best option – particularly the mid-high segment. To appeal to these consumers, you need to add value to your products through design, craftsmanship and sustainability. You must meet mandatory (legal) requirements, as well as any additional requirements your buyers may have.