Exporting pineapples to Europe requires a lot of hard work and knowledge. To help you prepare CBI provides a Market Potential study with a list of European countries that offer the most opportunities for export of pineapples and it describes the trends that offer new opportunities. The Market Entry study on this page contains information about buyer requirements and certifications, main market segments and distribution channels as well as information about the competition.
Ukraine and Russia are two of the world’s largest exporters of sunflower oil. Supply chain disruptions are now affecting the global vegetable oils market. They have led to higher prices, which are expected to stay high in 2022‑2023. Although developing countries export other types of vegetable oil, they also benefit from the higher market prices. This will probably more than make up for the higher cost of production inputs and the expected decline of exports to Russia and Ukraine.
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Russia is a big importer of fresh and processed fruits and vegetables. Ukraine is a much smaller market. The war in Ukraine has made exports of fresh fruits and vegetables to these countries vulnerable. At the same time, demand for products like fresh tomatoes and processed fruits and vegetables may go up. For some developing countries, Russia is already an important market for fresh avocados, coconuts, tomatoes and mangoes. Imports of preserved fruits and vegetables from developing countries are small now but they are likely to grow.
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Russia is a medium-sized coffee importer, and Ukraine’s coffee imports are relatively small. We expect that their imports from developing countries will go down in 2022. This will affect exports to Ukraine and Russia from developing countries, for example Indonesia, Uganda and Ethiopia. However, failed harvests and supply chain disruptions have had a much bigger impact on the global coffee market. Russian buyers are also finding new ways to pay for their coffee imports. This means that the effect of the war on coffee exports is very small.
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The European market for carpets made of natural fibres carpets is growing. More than half the import value of these products comes directly from developing countries. The mid- and high-end market segments hold the most opportunities. To supply to these segments, traditional techniques and designs can be used to add a story to the products. A competitive edge can be gained by working with sustainable, natural or recycled materials and through co-creation. Banning illegal child labour is an issue that is especially relevant in the carpet industry.
The European market for ready-made curtains is growing. More than half of the import value comes directly from developing countries. The mid-end market has the most potential for exporters in developing countries. To supply this segment, the curtains must have added value. Special techniques, craftmanship, and the type and quality of raw materials can be showcased. Sustainable materials, the story behind a product and innovation can give an exporter a competitive edge.
European demand for candle holders is driven by their ability to create ambience in the home. Candles and candle holders also play a supporting role in the increasingly important wellness trend. The mid- and higher-end segments of the European candle holder market hold the most potential for exporters in developing countries. To target these segments, you can add value by incorporating sustainability, gift packaging and fun designs.
The European market for blankets and throws has made a strong comeback after a dip in 2020. Nearly two-thirds of the import value is sourced directly from developing countries. The mid- and high-end segments have the most potential for you. The focus on sustainability and wellness continues to increase, driving the interest in natural materials and designs. To supply these segments, you can use traditional techniques and designs to add value and a story to your products.
Europe is an important sunflower seed producer. However, it does not produce enough to meet its own needs and therefore relies on imports from third countries. Most of the sunflower seeds produced in and imported into the EU are crushed into cooking oil. But whole sunflower seeds are important food ingredients used in baking goods and, increasingly, as healthy and convenient snacks for health-conscious consumers – a growing market segment with promising opportunities for suppliers outside of Europe.
As cycling is a low-impact, sustainable outdoor activity, there are good opportunities for cycle-friendly tourism businesses to attract the European market. The segment is diverse, offering a wide range of cycling tourism experiences such as bicycle touring over longer distances, mountain biking on challenging terrain and urban cycling on sightseeing trips. Cycling tourists are also looking for inspirational and personal experiences that include elements of culture and seeing local life.
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