Exporting turmeric for food additives to Europe

To export turmeric to Europe, you must meet strict purity and traceability standards. You also need to understand buyer requirements for natural food colourants and oleoresins. Opportunities in Europe are growing, driven by stricter rules for synthetic dyes, clean-label consumer demand and turmeric’s dual functionality as both a colourant and a health ingredient. Germany, the Netherlands and France are key markets. Ingredient formulators and food manufacturers are the primary buyers. Your main competitors include suppliers from India, China and other Asian countries. Success requires compliance with European Union (EU) regulations, organic certification (where possible) and authentic sustainability storytelling that demonstrates ethical sourcing and farming practices.