
Exporting pistachios to Europe
Demand for pistachios in Europe is driven by the popularity of pistachios as a luxury snack, by the healthy snacking trend and by the use of pistachio kernels in a growing number of products. There are opportunities for new developing country suppliers in markets such as Germany, Italy and Spain. Emerging pistachio suppliers can gain a competitive advantage by offering safe, sustainable and high-quality products with stable prices. New suppliers must be able to compete with very strong competition from the United States and Iran.