Exporting occasional furniture to Europe

The European occasional furniture market offers good opportunities. Demand for occasional furniture is boosted by the flexibility it offers, allowing consumers to easily move pieces around and maximise the use of their space. As volume producing countries dominate the lower ends of the market, the mid to higher-end segments are most promising for you. To supply these segments, you need to add value to your products through design, craftsmanship, sustainability and showcasing the story behind your products.