Exporting curcuma longa (turmeric) to Europe

Curcuma longa (turmeric) is a principal ingredient of curry powders and widely used as a spice in South Asian and Middle Eastern style dishes across Europe. Curcuma longa fits in healthy diets, which means that there are good opportunities for market growth in the short, medium, and long term. While India still dominates the world trade of curcuma longa, European buyers are increasingly aware of other supplying countries that are developing, such as Peru and Madagascar.