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Sustainable Tourism Ethiopia

Let CBI show you the way to the lucrative market of European leisure tourists!

The destination Ethiopia has a wealth of unique features that are especially attractive for specific European market segments. In CBI’s 2017 Tourism to Ethiopia, Senegal and Zambia: EU Market Scan, European markets were prioritized among the “core” markets with high revenue potential and high affinity for leisure travel to Ethiopia.

How many European travelers arrive by air to developing countries?

Which developing countries are most in demand among European travelers arriving by air?  The studies in this section provide an answer to this question on the basis of total volume of travelers. Next to historic data over the past 5 years, a travel forecast into the next 12 months is given, based on bookings and arrival patterns from the three previous years, adjusted with scheduled air capacity data.

The European Package Travel Directive

In 2018, the new European Package Travel Directive came into force. This directive protects European travellers’ rights when booking package holidays. It applies to both European tour operators and foreign parties selling travel products directly to European travellers. As a travel organiser who is active on the European market, you should inform yourself about the Package Travel Directive and take the necessary precautions.

Developing Community Based Tourism in Myanmar

Around Asia, hundreds of community based tourism (CBT) programs have been developed by local communities, with support from governments, tour operators  and  NGOs. Successful CBT inspires  tourists, nurtures cross-cultural understanding, creates skills, jobs and income for community members and helps to fund grassroots social and environmental initiatives.

This Manual presents first-hand experiences, tools and lessons learned between 2014 and 2017, implementing the project NTF III Myanmar: Inclusive Tourism focusing on Kayah State.

What are the opportunities in emerging Eastern European tourism markets?

Due to rapidly growing economies and incomes, an increasing number of Eastern Europeans are travelling abroad. These markets show some of the highest growth rates in trips to developing countries. Poland, the Baltic States, Romania and Slovakia are the most promising source markets for you. Mainstream sun and beach holidays and round trips are most popular, combined with culture and nature. Demand for niche products like wellness tourism is increasing, as well as online booking.

Gender in Myanmar tourism

“There is no tool for development more effective than the empowerment of women” – Kofi Annan

Myanmar was ruled by the military for many years, until a new constitution in 2011 formally ended military rule. Throughout history, women were seen as housewives and considered inferior. But change is coming, as can be seen in the CBI Sustainable Tourism Development Asia programme, where 8 out of 15 companies are managed or owned by women.

NepalNOW Campaign – Nepal’s tourism recovery efforts

The earthquakes that took place in the spring of 2015 in Nepal led to enormous devastation and took more than 8,000 lives. This led to a decrease of the tourism sector since people had the idea that Nepal was no longer a safe destination. In order to reverse this idea the Nepal Tourism Board and Nepali tour operators set up as a website and social media campaign with support of CBI.

What is the demand for outbound tourism on the European market?

As a large source market, Europe offers many opportunities for tourism entrepreneurs in developing countries. Germany, the United Kingdom and France are the largest markets. From Europe as a whole, outbound tourism is expected to grow. The highest growth rates are expected in Eastern Europe.


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