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Exporting wine to Germany

The German wine market offers opportunities for wine exporters from developing countries. On this page you'll find information that can help you make use of these opportunities.

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Wine

Takes 30 minutes to read
The German market is the most competitive of all, and wine consumers are relatively open to wine imports as long as the price is right. As the…
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Which trends offer opportunities?

Takes 7 minutes to read
German wine consumers are open to new products. Bottles are increasingly closed with screw caps and light wines such as aromatic wines are currently…
Read study

What competition do I face?

Takes 5 minutes to read
Discounters are particularly powerful in the German wine market. They easily substitute products to obtain lower prices. This is particularly…
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Through what channels can I get my wine on the German market?

Takes 14 minutes to read
German wine trade is dominated by discounters, which increasingly import bulk wine from developing countries to save costs. Your best option to reach…
Read study

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