How can I get dried mangoes from West Africa on the European market?
Dried mangoes are little known in most EU countries (except the UK). Therefore, there is still much progress to make in marketing and promotion to trade partners, as well as marketing to consumers such as making suggestions for healthy snacking and use at home. In this respect, your product marketing efforts should not only be based on the seasonal requirements of your fresh mango buyers. You can present dried mangoes throughout the year, emphasize their health benefits and create interesting stories, which will encourage consumers to try them.
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How can I get dried mangoes from West Africa on the European market?