Exporting pumps and pump parts to Romania

Romania is a relatively small pump market in Europe. It is also home to a small number of production facilities. The best opportunities for producers from developing countries lie in targeting specialised distributors. Another option for exporters from developing countries would be to supply parts to Romanian manufacturers as subcontractors. In some cases, exporters from developing countries could also supply finished pumps to these manufacturers. In all cases, manufacturers from developing countries should focus on just a few specialised pumps within their range of products. Finally, the pricing strategy must be very competitive, particularly given the relatively low labour costs in Romania.