What are the terms for delivery and payment on the European fresh pineapple market?
Success in exporting perishable fruit such as pineapples does not just depend on their quality, or the season. Many first trials have not led to orders because of unclearly defined or misunderstood terms of delivery and payment. You will have to compete with the well-organised agro-multinationals. Buyers of supermarkets could ask orders at the last moment but think twice before saying ‘yes’. The biggest challenge here is to be clear and gain trust, and frankly say to what extent you can meet his request. Anticipating on possible delays and frequent and clear communication will be crucial here.