The Netherlands is a medium-size coffee market in Europe and plays a major role in European coffee trade. Similar to coffee cultures in other European countries, the Dutch are becoming more interested in convenient and high-quality fresh coffee. This offers opportunities to coffee bars, small roasters with exclusive coffees and suppliers of green coffee beans with unique qualities. In addition, production sustainability and trade sustainability are important to gain access to the Dutch market. Small importers as well as large importers require certified products.