The footwear market in Germany

Germany is a big market with opportunities in the medium and fine segments especially for leather boots or comfortable casual footwear with rustic looks. There is also a growing interest in exotic, ethno and animal prints in women's and children's footwear. Shoe-boots, clogs and beaded sandals were most popular in summer 2010.

Check out the latest seasonal footwear trends for the winter season 2010/2011 in German footwear in the Annex of this survey!

This market survey covers the German market for footwear.

You can find information on:
• consumption, production and trade (statistics and trends )
• trade channels for market entry, including websites of buyers
• pricing
• market access requirements
• business practices and sales promotion, including an overview of trade fairs

Special attention is paid to opportunities for exporters from developing countries.

More general information can be found in the related market survey on the EU.