CBI research reveals that exporters from developing countries miss opportunities in the area of e-business. EU buyers rate some applications as very important, such as a build up prospect database, tracking and tracing and web based collaboration. Download this document to find an overview of relevant e-business applications as well as details and suggestions on how to bridge the gap!
E-marketplaces
EU buyers will increasingly use e-marketplaces to identify new suppliers. Using e-marketplaces will help exporters from developing countries to profile themselves and to gain trust. This study reveals the importance of marketplaces and highlights the most relevant ones.
Marketing and sales
There is a big gap between expectations of EU buyers and exporters from developing countries in the area of marketing and sales. The document contains more information and practical suggestions on applications such as a build up prospect database, mentioning certifications on your website and registering in directories.
More applications
The study also discusses some other high rated e-business applications, such as shipment notifications, just-in-time service and web based collaboration. Download it to find more tips and suggestions.
Publication date: April, 2008