Industry specialists indicate two major developments in the EU home decoration industry. They are a must to know for exporters from developing countries. BSOs can do a lot to support their exporters. Find detailed ideas in the Sector Alert.
The best way to beat Chinese competition is by focusing on the medium-high and high segment, with high quality products. Instead of manufacturing for European outsourcing companies, your exporters need to design and develop their own product range. The Sector Alert contains a detailed explanation and gives you practical ideas on providing support to your exporters.
Fair trade products used to be a niche market, but nowadays more and more mainstream buyers are concerned with fair trade as well. Mainstream products are becoming more fair trade and fair trade products are becoming more mainstream. BSOs can be of assistance by collecting and processing information on fair trade criteria, by organising workshops and by supporting your exporters with corporate social responsibility. The Sector Alert contains more details, practical tips and useful websites.
Publication date: December, 2008
